HoReCa Marketing Services in Armenia

Every restaurant and hospitality business has a different concept,
audience and customer experience. Ketik develops marketing strategies
based on the positioning, goals and target audience of each brand.

Social Media Marketing for Restaurants and Cafés

We develop social media strategies and manage digital communication
for restaurants, cafés and other HoReCa businesses. This can include
content planning, social media management, campaign development and
performance analysis.

Restaurant Content Creation

Ketik creates visual and written content designed to communicate not
only the food, but also the atmosphere, experience and personality
of the venue.

Reels and Short-Form Video

We develop concepts, scripts and short-form video content that can
showcase dishes, atmosphere, events, staff, customer experiences
and other aspects of a HoReCa brand.

Meta Ads for HoReCa Businesses

Ketik plans and manages Facebook and Instagram advertising campaigns
for restaurants and hospitality businesses. Depending on the business
objectives, campaigns can support awareness, offers, events,
reservations, messages and customer acquisition.

Event Marketing

For venues organizing live music, themed evenings, DJ events or other
experiences, we can develop promotional concepts, content and digital
advertising campaigns designed to generate awareness and attendance.

Brand Strategy and Positioning

Strong HoReCa brands need a recognizable identity and a clear reason
for customers to choose them. We help businesses develop positioning,
communication and marketing concepts around the experience they offer.

Restaurant Marketing That Goes Beyond Food Photos

Good food photography can attract attention, but successful restaurant
marketing requires much more.

Customers choose restaurants based on a combination of food,
atmosphere, experience, location, reviews, events, service and brand
perception. Our approach is therefore built around communicating the
complete customer experience rather than simply publishing menu items.

Depending on the business, our strategy may combine organic social
media, Reels, advertising, offers, events, customer-generated content
and other marketing activities.

Our Experience in HoReCa Marketing

Ketik has hands-on experience working with restaurant and hospitality
brands in Armenia, developing brand identities, social media strategies,
content, advertising campaigns and promotional communication.

Gyumri Express Restaurant — Building a Brand from Launch

One of our long-term HoReCa projects is
Gyumri Express Restaurant. Ketik has worked with
Gyumri Express since its launch in January 2024, helping build the
restaurant’s brand and marketing presence from the ground up.

Our work has included logo development, menu design, social media
content, marketing communication and outdoor advertising.

View the Gyumri Express Marketing Case Study →

Marketing for Restaurants, Cafés and Hospitality Businesses

Our HoReCa marketing approach can be adapted for different types
of hospitality businesses, including:

• Restaurants
• Cafés
• Bars and entertainment venues
• Hotels and hospitality businesses
• Food delivery businesses
• Fast-food and quick-service restaurants
• Event and experience-based venues
• Local food and hospitality brands

HoReCa Marketing in Gyumri, Yerevan and Across Armenia

Ketik is based in Gyumri, Armenia, and works with
businesses in Gyumri, Yerevan and other locations across the country.

Our understanding of the Armenian market allows us to develop
marketing communication around local audiences while adapting the
strategy to each venue’s location, concept and target customer.

Social Media Marketing for HoReCa Businesses

Social media is one of the most important communication channels
for many restaurants and hospitality brands. Ketik combines content,
Reels, social media management and Meta advertising to build a
consistent digital presence.

Learn more about our

social media marketing services in Armenia
.

Looking for a HoReCa Marketing Agency in Armenia?

Whether you are launching a new restaurant, developing an existing
venue or looking for a stronger digital marketing strategy, Ketik can
build a marketing approach around your concept, audience and business
objectives.

Contact Ketik

to discuss your HoReCa marketing goals.

Frequently Asked Questions

Does Ketik provide restaurant marketing in Armenia?

Yes. Ketik provides marketing services for restaurants and HoReCa
businesses in Armenia, including social media marketing, content
creation, Reels, digital advertising and marketing strategy.

What HoReCa marketing services does Ketik provide?

Services can include social media strategy and management, content
creation, Reels and video production, Meta advertising, event
promotion, brand communication and marketing strategy.

Does Ketik manage Instagram and Facebook for restaurants?

Yes. Ketik provides social media marketing for restaurant and
hospitality brands, including content planning, creative production,
account management and advertising.

Does Ketik create Reels for restaurants?

Yes. Ketik develops concepts, scripts and short-form video content
for restaurants and HoReCa businesses based on their brand,
atmosphere, offers and marketing objectives.

Does Ketik run Meta Ads for restaurants?

Yes. Ketik can plan, launch and optimize Facebook and Instagram
advertising campaigns for restaurants and hospitality businesses.

Can Ketik promote restaurant events?

Yes. Ketik has experience developing content and advertising
communication for restaurant events, themed evenings and other
hospitality experiences.

Does Ketik work with HoReCa businesses outside Gyumri?

Yes. Ketik is based in Gyumri and works with businesses in Yerevan
and other locations across Armenia.

How much does restaurant marketing cost in Armenia?

The cost depends on the scope of work, content production,
advertising requirements, number of platforms and the business’s
marketing objectives. Ketik prepares proposals based on the specific
needs of each business.